Michelle Obama’s book tour tickets sell fast

FILE - In this June 22, 2018 file photo, former first lady Michelle Obama speaks at the American Library Association annual conference in New Orleans. Michelle Obama is marking the 53rd anniversary of the Voting Rights Act by urging Americans to participate in a week of action to get people signed up to vote. The former first lady announced Monday that the When We All Vote Week of Action will be held Sept. 22-29. (AP Photo/Gerald Herbert)
Gerald Herbert/AP/file
Former first lady Michelle Obama

Tickets for Michelle Obama’s November book tour stop in Boston went on sale to the public Friday morning, and within an hour a majority of spots in the 19,600-seat TD Garden arena were sold out. The former first lady will embark on a nationwide tour behind her memoir, “Becoming,” set for release Nov. 13.

TD Garden sells directly through Ticketmaster, and by 11 a.m. on Friday the cheapest seats left on the website were around $425, before fees and processing. The front row meet-and-greet package in Bostonon Nov. 24, which includes a pre-show photo opportunity with Obama and other VIP treats, is going for $2,995.50 per seat, before fees and processing, also as of 11 a.m. on Friday.

Tickets were briefly available on Thursday for those who registered for Ticketmaster’s Verified Fan program, and according to an earlier Globe report, ticket resellers were already charging upward of $100.


Vivid Seats and StubHub, two of the top ticket resellers, are were also boasting relatively high prices now that tickets sales are open to the public. Even the cheapest seats, and some of the farthest away from the stage, are all over $120. 

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Stephen Spiewak, Vivid Seats’ manager of digital content marketing, shared data for Obama’s TD Garden ticket sales: 74 percent of ticket sales so far are to women; 28 percent of sales have been made to ticket buyers who are 25-34, and 9 percent to those 18-24.

Boston isn’t the only city snapping up tickets to see Michelle Obama. On Thursday, she announced that she’d be adding two more stops on the tour: additional dates in Washington, D.C., and Brooklyn, NY. In terms of the possibility of an extra Boston show, Michelle Obama’s team told the Globe that they “don’t have additional information to share about the tour at this time.”